Director of Digital Content, Subway
Meaghan is a storyteller at heart, who believes that social and digital media are fundamentally transforming the way we tell our stories, as brands and as people. Young people are particularly powerful in shaping this new narrative. Prior to joining Subway, she spent many years on the agency side, conceiving and creating groundbreaking and award-winning campaigns for CPG, beer, and spirits brands. In her two-and-a-half years at Subway, she has launched a digital content hub, SubCulture, established an in-house content creation team, and led the creation of a global content strategy. She’s also a writer, avid reader, and enthusiastic public speaker.