Casey De Palma McCartney
Director, Digital Engagement, Unilever
Casey DePalma is the Director of Digital Engagement and Public Relations for North America at Unilever, overseeing the strategic development and execution of earned media for Unilever’s portfolio of leading personal care, foods and refreshments brands. She also oversees Influencer Marketing strategy for Unilever globally. Prior to joining Unilever in 2010, Casey served as Senior Vice President at Linden Alschuler & Kaplan Public Relations, where she managed strategic public relations plans to support marketing initiatives for high profile professional services firms and consumer brands. She holds a B.S. in Marketing from Boston College and a M.A in Integrated Marketing Communications from Emerson College.