Join a panel of leading ecommerce brands pioneering social commerce innovation to discuss the trends that attract new customers and build loyalty. They will explore influencer strategies, the impact of storytelling in social commerce and the tips for mastering social shopping on Gen Z's favourite platforms. Discover the game-changing social activations delivering tangible ROI both in-store and online.
Why we’re excited:
At Pion, Meghan has helped a varied portfolio of brands to develop marketing strategies to resonate with new and returning student shoppers.
Nilukshi is a digital marketing strategist with a passion for connecting with audiences and has spent 12+ years leading go-to-market efforts guiding overall brand marketing and growth strategy across beauty, fashion, travel and spirits.
Victor oversees creative strategy, creative production, program management, and talent relations disciplines to help brands create on Twitch. He’ll share how brands can leverage the streamer community to build a social commerce strategy into gaming.
Luke is the Strategic Initiatives Manager for Google’s Devices and Services team. He oversees all organic social, influencer and paid social campaigns. He specializes in setting benchmarks to determine success for social focused campaigns.
HOST: Meghan Brown
Customer Success US Team Lead
Pion
Nilukshi De Silva
Head of Product Marketing & Growth, Amazon Luxury Stores (Fashion & Beauty)
Victor Lu
Twitch Brand Partnership Studio Lead, Americas
Amazon Ads
Luke Potter
Strategic Initiatives Manager, Devices and Services
Google
