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How the new generation of sports stars are tapping into culture, brands and social

Tracy Benson is the Co-Founder & CEO of Obsesh, a sports platform and marketplace that connects athletes and fans. She will sit down for a fireside chat with two top female athlete entrepreneurs to talk sport culture, the role of social media for athletes and how they want to interact with brands.

After a successful Soccer Career with the LSU Tigers, Tiana Caffey has recently hung up the cleats to work towards her entrepreneurial projects, whilst Nina Simone built a TikTok following of over 350,000 while an undergrad at North Carolina State University where she was a standout on the women’s volleyball team.

Tiana Caffey
Obsesh / Athlete & Creator

Nina Simone
Obsesh / Athlete & Creator