Generations change. Tastes change. But for many brands, they are not able to. Slowed by antiquated views of the consumer, it can be overwhelming to understand the habits, preferences and motivations of young adults.
In this dynamic keynote, Clint! will break down the DNA of young adult value systems that affect their views on the world, consumption, relationships, careers, creativity, loyalty and even their own identity.
When organizations stop chasing “what’s cool” and instead learn “why something becomes that way” they are better positioned to create relevant brands, products, marketing, customer service and employee retention. Designed for any industry, attendees will walk away armed with the insight and encouragement to make change.
Even more importantly, parents will specifically benefit as they see their kids’ world through a whole new lens.
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Earlier Event: October 13
What the 2020 US election means for Gen Z
Later Event: October 13
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