Multi-screening and multitasking is the norm for Gen Z, so how are leading media, entertainment and gaming brands winning the battle for young people's time and attention? These brands aren't just competing against each other, but competing against other industries, across different channels and sectors. Expect key takeaways around how to cut through the noise to ensure consistent and effective engagement from young consumers.
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Earlier Event: October 13
Redefining wellness - a new generation of health-conscious young people
Later Event: October 13
Born to be digital: what Gen Z want from new tech