Back to All Events

Working Smarter Not Harder On Your Creator Strategy

Discover the state of play in the influencer landscape as our panel of experts discuss the hottest topics in the creator space. How do you make your spend go further and how are influencer marketing teams at brands testing, learning and failing in order to win?

Why we’re excited:

  • Saheedat is an Influencer Marketing Specialist known for her work with industry leaders like Airbnb, Google, and Depop and has a wealth of experience crafting effective campaigns for lifestyle brands.

  • Jill oversees the digital and social strategy for beauty brand Winky Lux, which over the past 7 years has challenged major makeup players and gained a strong social following. She will share how the brand navigates working with creators to fuel their growth.

  • Nourah oversees high volume partnerships and agency relationships across HelloFresh, Factor_, EveryPlate, and Green Chef. Every day her challenge is to run innovative campaigns that get a direct response from consumers.

Host: Ruby Soave
Head of Influencer Marketing
Pion

Saheedat Abdul
Global Influencer Lead

Jill Keiser
VP of Marketing
Winky Lux

Nourah Latif
Manager, Influencer Marketing
HelloFresh