This year, more than ever, your target customers are watching Influencer and User-Generated Content. Smart brands are adapting to these changes in the media landscape by spending 60-70% of their budget on Influencer Marketing. Influencer content can be used across channels - driving organic traffic and sales, populating brands’ social media feeds, used in paid advertising strategies and even in TV commercials and OOH campaigns. Jennifer Quigley-Jones, Founder & CEO of Digital Voices will chat to Mallory Kuenzi, Head of Influencer Marketing at Expedia Group and discuss strategies on how you can reach your target audience at multiple touch points and survive this decade.

Jenny Quigley-Jones
Founder & CEO
Digital Voices

Mallory Kuenzi
Head of Influencer Marketing
Expedia Group