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The Bot Plan: Your Guide to Making Conversations Convert

In today’s conversational world, a website no longer necessary for online conversions. Chatbots are seeing a marked rise in use and audience adoption- especially amongst the younger demographics. Marketers need to be thinking about how to drive engagement, sales, and brand loyalty via chatbots, as well as how to measure the customer interaction that occurs there. Using actual brand examples, Purna will explore why chatbots are a fantastic tool for increasing audience engagement and how to use bots across all stages of the customer decision journey.

Purna Virji  Microsoft

Purna Virji

Earlier Event: October 3
Creating Champions Not Influencers
Later Event: October 3
Morning Coffee Break
-- Live Chat Function --