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Creating Champions Not Influencers

How can you harness culture and community to grow a brand? Our panel of experts will discuss the benefits of working with content creators to create fandom in their own space.

Why we're excited:

  • Fashion influencers have been key in making Gymshark the fastest growing sportswear brand in the last 3 years. Elliot Myers will share how influencer-generated content has fuelled their rapid rise.

  • COPA90 works with a team of hundreds of content creators to bring new and innovative perspectives on soccer to fans and communities around the world.

  • As Head of Creative Solutions at SocialCode, Tom Lyons provides the data and insight behind social and influencer campaigns for a host of brand clients.

Chair:

  Gloria Stitt  InfluencerDB

Gloria Stitt
InfluencerDB

 

Find out more about our panel:

  Elliot Myers  Gymshark

Elliot Myers
Gymshark

  Will McDonough  COPA90

Will McDonough
COPA90

  Tom Lyons  SocialCode

Tom Lyons
SocialCode

 
Later Event: October 3
Morning Coffee Break
-- Live Chat Function --