Digital audiences are getting younger as quickly as they are growing. This audience isn’t just technologically literate, they’re technologically gifted. They use the online world to form connections and strengthen bonds—and they want brands to do the same. Led by the experts in synchronized digital branding, Undertone, this session will illuminate the best ways to use digital creative to reach Millennials and Gen Z at every online touchpoint in a synchronized, authentic way. Learn how cross-platform storytelling through captivating digital creative can help brands find, keep, and engage with the youth demographic.
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Earlier Event: October 2Engage or be ignored: Creative moments to inspire young people
Later Event: October 2The Action Generation - Not Just Another Social Good Panel