Alina Diaz

Senior Vice President

Alina is Senior Vice President of Cassandra, the leading ongoing study of youth insights and emerging trends for nearly 20 years. As a marketing and advertising executive with 18 years of experience targeting youth she brings her innovative and cross-cultural expertise to help clients unlock business potential by translating millennial and Gen Z insights and macro-trends into innovative plans that transcend culture. She believes that understanding youth is about seeing tomorrow, today.