Mobile devices and social platforms have transformed the face of shopping for young people. A trip to the shopping centre with a few friends has evolved into a whole generation coming together online to share, like and comment as they shop.
- Understand the mobile and social shopping habits of 16-24s and how they use technology to interact with brands
- Discover the role that social media plays in the buying process and which platforms are winning for retail brands
- Learn how to create the ultimate mobile-first shopping experience